7 Reasons Why You Should Host A Webinar

Webinars are a continual source of innovation and insights from industry opinion-makers and noteworthy professionals in almost any field you can think of. The marketing profession, thankfully, is brimming with possibilities to attend live or archived webinars. I’ve attended multiple advertising and information webinars in the last year on a variety of topics, including content […]

5 Benefits Of Hiring A Digital Marketing Agency

Consumers are reached online by a digital marketing agency using omnichannel marketing, multichannel marketing, or single-channel marketing. Agencies use websites, blogs, email, social media, and other channels to interacting with customers in omnichannel and singular marketing. Throughout its existence, omnichannel practices refer to communication that delivers a consistent customer experience across channels and devices. Conventional […]

Content Marketing Strategies To Promote A Brand

Strong content allows you to demonstrate to your customers who you are and what your brand stands for. Brand awareness isn’t just about whether or not your target audience recognizes your company’s name; it’s also about how well they comprehend the traits that distinguish your company. To do this, your material should emphasize the characteristics […]

Jasmine Navarro: Giving Youth A Voice

Yesterday I had this amazing conversation with Jasmine on Zoom. Jasmine is a purpose-driven entrepreneur. She is on a mission to change the world by providing the necessary skill sets to teenagers and young adults by increasing their self-confidence and resilience to tackle what life throws at them! Jasmine has taught children of all ages for 17 […]

Repton Abu Dhabi Dissects EdTech At Annual Digital Summit

Repton Abu Dhabi, part of the prestigious Repton Family of Schools in the UAE, recently hosted its annual Digital Summit, phased in two editions: The teacher summit and the student summit. The virtual event invited UAE teachers and students from Year 5 and Year 6 to creatively collaborate on environmental awareness initiatives and create an open dialogue […]

HP Inc. Launches ‘Digitally Advanced Schools’ Programme In The Middle East And Africa

Today HP Inc. launched its new, comprehensive, digital teaching and learning programme, HPDigitally Advanced Schools,in key markets in the Middle East and Africa. The initiative brings together the complete education ecosystem by integrating three components: devices, solutions and capabilities, all under the HP brand. Blending hardware and advanced pedagogy technologies into school curriculums, the programme […]

Thales And Sorbonne University Highlight Career Opportunities In The Field Of AI To Students And Alumni

Thales and Sorbonne University Abu Dhabi (SUAD) empower the next generation of Science, Technology, Engineering and Mathematics (STEM) professionals to embrace the power of Artificial Intelligence (AI).  As part of the virtual sessions on “Career perspectives” hosted by The Career Centre of Sorbonne University Abu Dhabi, Thales Senior expert in Artificial Intelligence, Juliette Mattioli, conducted a live presentation […]

Actionable Social Media Metrics

The world of social media analytics, which includes everything from follower counts to post participation ratios, can be difficult to navigate. Furthermore, it seems that a new essential statistic is generated weekly. We’ll walk you through the most key indicators that any business should be tracking depending on their objectives. These are common in all […]