These are the elements of a well-written press release. Professionals and business owners should be able to write to build one. Surprisingly, a large number of them do not. By their very nature, they’re formulaic, just like poems, tweets, columns, and other forms of written correspondence. All have limitations. To make an omelet, chefs use […]
As people around the world increasingly get their news from social media, online misinformation has emerged as an area of great concern. To improve news literacy and reduce the spread of misinformation, NYUAD Center for Cybersecurity researcher and lead author Nicholas Micallef is part of a team from Indiana University that evaluated the effectiveness of […]
The Bachelor of Business Administration concentration in Human Resources Development and Management program at the UAEU’s College of Business and Economics was certified by the Society for Human Resource Management (SHRM), the world’s largest HR organization. The society developed the SHRM Human Resource Guidebook, which aims to identify the keycontent areas that should be studied […]
Meet Laura Everest – The Epitome Of Resilience I was fortunate to connect with Laura on Zoom. I have to admit, what followed was one of the most inspiring conversations I have ever had. Her story is truly amazing. Having spent more than 30 years successfully leading, training and elevating leaders and large teams (more […]
Participants from the UAE, Bahrain, India, the UK and numerous locations in Europe and North America, including Canada and Hawaii are set to take part in an online conversation on the role of community on May 6. The Edgewalker Café is jointly hosted by Dubai-based Sharad Agarwal, founder of ONLYwebinars.com with Dr Judi Neal, the […]
Few SEO techniques have advanced as much as connection building in the complex digital marketing discipline of search engine optimization. What once was a spam-filled disaster of link pyramids, spinning material, automated junk mail articles, as well as other stunts has significantly altered, and lead generation becomes more sophisticated and performance over the last century. […]
Blogging is an effective platform for businesses online, possibly in combination with social networking sites. Many small companies are still scared to start a blog for their company, but they are losing out on a huge opportunity. Small business owners don’t blog for a variety of reasons: It necessitates a significant investment in time and […]
The United Arab Emirates University proudly shares that the first female Arab astronaut, Nora Al-Matrooshi, is one of its graduates. She obtained a Bachelor’s Degree in Mechanical Engineering from the UAE University in 2015. His Excellency Zaki Anwar Nusseibeh, the Cultural Adviser to the President of the UAE and the Chancellor of UAE University, expressed his […]
In celebration of World Art Day, NYU Abu Dhabi (NYUAD) highlights ten of its alumni who are making waves in the world of arts and culture. A research university with a fully integrated liberal arts and science college, NYUAD draws students from around the world and prepares them for the challenges and opportunities of our […]
When salespeople use social media to identify and connect with potential customers, this is known as social selling. Salespeople use social media to add value to customers by addressing open-ended questions, reacting to feedback, and content aggregation at all stages of the purchase decision, from recognition to evaluation to purchase. The new sales model, also […]
